by Witi ™
a technology company defining
the next era of self-care

by Witi ™
a technology company defining
the next era of self-care

In tune with you

In tune
with you

Vapor, oil or tincture – Kazu does it all. Get ready for a whole new way to experience cannabis, designed to precisely deliver whatever you require or desire.
Coming soon.

For curious
brands
For curious brands
For interested
investors
For interested investors

About

Kazu™ by Witi™

Witi is a technology company defining the next era of self-care. Our soon-to-be released Kazu for medical and recreational cannabis use provides a safe, personalized user experience with real precision dosing, consumption tracking and guidance, and social engagement. Through the integration of hardware and software, our proprietary self-care ecosystem provides a whole new way to experience botanicals with unprecedented real-time consumption data for consumers and brands.

Our patented suite of intelligent solutions is currently licensed by our pharmaceutical partner, Perrigo [NYSE:PRGO], for a medical-grade nicotine cessation therapy (NRT) device. Founded in 2018, Witi is headquartered in San Jose, California. Proud members of National Cannabis Industry Association, Council for Federal Cannabis Regulation and Cannabis Marketing Association. Winners of Arcview Startup Competition.

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Team

RAMON ALARCON

CEO + Founder

Ramon has a career history of innovation. He previously served as VP of Engineering and Technology at blu, an e-cigarette company. He took blu from infancy to e-cig market maker and global #1 brand.

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ERIKA ALONSO

CMO + Co-Founder

Erika is a B2B2C marketer who has led global digital adoption from Startup Land to the Fortune 5.  She helped brands ‘think different’ at Apple, ran trade marketing for AOL, was CMO at a social-shopping startup.

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RICK CONREY

Director of Software Development

Rick is a rockstar developer. He brings over a decade of experience in designing first-rate embedded systems, working on a broad range of products from resource constrained devices to large 7-passenger vehicles.

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ADAM HOFFMAN, PHD

Electrical Engineer

Adam brings to the table a diverse experience in medical devices and consumer electronics. He has created electronics for, among other things, hospital beds, automated blood diagnostics machines

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MONICA JOYA

Project Management

Monica is a strong engineering professional skilled in program management and product development of medical devices and consumer electronics. She has gained her experience in different industries, including

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STERLING LORO

Sales Development

Sterling has a diverse background in sales, business development, customer acquisition, distribution, and retail management. His decades of experience spans crafting global deals in the hyper-competitive consumer

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CHRIS MYLES

Senior Systems Engineer

Chris is a maker. He’s created an extensive range of designs from high volume medical devices and consumer electronics to one-of-a-kind commissions and prototypes. With his diverse skill set and a Mechatronic Masters

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DENNIS RASMUSSEN

Principal Mechanical Engineer

Dennis brings over twenty years of design and high volume manufacturing experience in consumer electronics and medical devices, with over twenty five patents in both fields. As Sr. Mechanical Design Engineer, he was

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Ramon Alarcon

CEO + Founder

Ramon has a career history of innovation. He previously served as VP of Engineering and Technology at blu, an e-cigarette company. He took blu from infancy to e-cig market maker and global #1 brand. He led his team through two big tobacco acquisitions, 20+ product launches, and growth to $250M in annual sales. He also built its portfolio of 80+ patents. Ramon has played a pivotal role in defining a new industry, setting industry standards for high-volume e-cig manufacturing at a global scale, and provided the FDA expertise to help shape regulations. He previously worked in VR at NASA, a pre-IPO computer device startup, vehicle tech at Ford, and has engineering degrees from Stanford.Ramon is a member of a number of industry and standards organizations, including the Cannabis Manufacturing Committee for the National Cannabis Industry Association and the UL Standards Technical Panel for e-cigarette battery safety.

Erika Alonso

CMO + Co-founder

Erika is a B2B2C marketer who has led global digital adoption from Startup Land to the Fortune 5.  She helped brands ‘think different’ at Apple, ran trade marketing for AOL, was CMO at a social-shopping startup, and co-founded Stairwell D (clients including NBC Universal, Discovery Inc, Estee Lauder Corp, and Admeld that later sold to Google.) Erika has a BFA from Parsons School of Design.

Rick Conrey

Director of Software Development

Rick is a rockstar developer. He brings over a decade of experience in designing first-rate embedded systems, working on a broad range of products from resource constrained devices to large 7-passenger vehicles. He gained his experience in different industries, vaporizers at blu, electric vehicles at NIO, audio at Velodyne Acoustics, and more. Rick has also built desktop and full stack web apps, and holds an engineering degree from Santa Clara University.

ADAM HOFFMAN, PHD

Electrical Engineer

Adam brings to the table a diverse experience in medical devices and consumer electronics. He has created electronics for, among other things, hospital beds, automated blood diagnostics machines, implantable tissue expanders, vaporizers, and surgical robots; at companies such as Hill-Rom, Abbott, blu, and Verb Surgical. He has a PhD in Life Sciences from Indiana State University, and a Master’s in Electrical and Computer Engineering from Rose-Hulman Institute of Technology.

Monica Joya

Projectmanagement

Monica is a strong engineering professional skilled in program management and product development of medical devices and consumer electronics. She has gained her experience in different industries, including in-vitro diagnostic medical devices at Intuity Medical Inc, pulmonary drug delivery systems at Alexza Pharmaceuticals, and hardware design at Hewlett-Packard. Monica has a Master’s in Biomedical Engineering and Bachelor’s in Electrical Engineering from San Jose State University.

Sterling Loro

Sales Development

Sterling has a diverse background in sales, business development, customer acquisition, distribution, and retail management. His decades of experience spans crafting global deals in the hyper-competitive consumer electronics supply chain segment (Natalex International and Akyumen Technologies) to hands-on retail manager and executive director of sales and distribution (Apex Solutions and Northstar Holistic Collective.)

Chris Myles

Senior Systems Engineer

Chris is a maker. He’s created an extensive range of designs from high volume medical devices and consumer electronics to one-of-a-kind commissions and prototypes. With his diverse skill set and a Mechatronic Masters from Stanford, he’s created for Abbot, blu, LimeLab, AliveCor and many others.

Dennis Rasmussen

Principal Mechanical Engineer

Dennis brings over twenty years of design and high volume manufacturing experience in consumer electronics and medical devices, with over twenty five patents in both fields. As Sr. Mechanical Design Engineer, he was Ramon’s first hire at blu eCigs development team. Before working at blu, Dennis worked at Axis surgical designing medical devices including an RF ablation device for spinal surgery and an orthoscopic camera for knee surgery.

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